ABout
Driving CPG brand success through product launches.
Anne-Marie Phillips is a CPG sales leader with over 10 years of experience in strategic planning, marketing, product development, and sales leadership across natural, specialty, conventional, and foodservice channels. She specializes in driving growth through new product launches, multi-channel sales strategies, and team management—delivering consistent results for brands in competitive markets. Typical deliverables include product launches, refreshed packaging, retail promotions, and impactful sales materials.
- Sales Growth Leadership: Consistently doubled sales, grew YoY key accounts by 10%, and achieved $1 million annual sales growth in multiple leadership roles.
- Product and Channel Expansion: Directed launches of 100+ new products—gaining placement in over 1,000 retail locations and expanding major accounts including Starbucks, Whole Foods, and Kroger.
- Team and Relationship Management: Supervised staff and cross-functional teams, built strong relationships with brokers, retailers, distributors, and managed $1M+ budgets to drive operational excellence.
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